Wednesday, April 11, 2007

Shows... fashion





I will be in Minneapolis tomorrow doing one of those shopping events, then next week its off to Philly then L.A. What I really love about them since I stared doing them is that I really know which of the styles I develop do well where, and the ones people respond to the most. ITS REALLY helpful. Its different from a tradeshow because u are face to face with the consumer and not a buyer who is buying for the consumer. I have definitely learned a lot from them. Next month I have the accessories tradeshow at the jacob javitz in New York. Everyone u can think of shows there. Its really a big deal & I am totally excited. I'll be launching my luxe line of bags made from Ostrich and croc skins and other luxurious items. Having had things produced locally, I've had to compromise on the quality and details that I want because it gets very expensive. I just have found a really great bag manufacture for my bags in India and he makes bags for some of my favorite designers, so all my samples are done for my show and am very pleased with the work. Part of the reason why I have manufactured locally is because I know they are not manufactured in a sweatshop & I sleep better at night. I will be in Italy in 8 weeks looking for the right manufacturer for my bags for my spring '08 collection. It doesn't get better than Italy when it comes to craftsmanship.. soo excited.

Wednesday, April 4, 2007

Video Look Book-very cool

The video below is from 80%20 shoes. I just LOVE it. Me and Cece(the designer) used to share a design studio in the garment district not so long ago. The good thing about working or being around other creative people is that you can bounce off ideas with one another. Being around Cece taught me alot about the business side. Its really important to develop ideas with an idea of how and where they are going to sell. Sales are a sign of success and not hype. You still need the other to get the sales though so for me tradeshows are the way to go because there you are dealing directly with buyers from the big department stores or small boutique owners. You get an idea after a while of what people are drawn to the most in which market and you recreate that or reinvent that each season but staying true to your design philosophy.
I just love this idea for a Video Look book. Very well done and engaging storytelling with the shoes. I am inspired to do my own for my spring '08 collection. I really love it plus my girlie friend is a film director and 've asked her already.



Check out her spring collection on her website. I am such a fan and have many of her shoes

Tuesday, April 3, 2007

Miriams Video for her single RUDI

Last week I got the video treatment for Miriams video because the director wanted me to style it. Unfortunately since I had a retail shopping event in Chicago I was not able to at such short notice. THE VIDEO IS OUT. Already?? Talk about super duper fast. This video was shot last week Thursday. Thats just amazing. I love love it.Enjoy the video plus Miriam is just so hot anyway! The guy in the video is also the director for the video.


Miriam is just really beautiful. Below are pictures I styled a couple of months ago for her album cover. All clothing and jewelry by yours truly.
Image and video hosting by TinyPic

Image and video hosting by TinyPic

Check out her myspace page www.mysace.com/miriamchemmoss